Reframe Studios

Content and advertising, built with AI

Change how it's seen.
Change what happens next.

Estate agent listing
Local café

The same idea, applied twice. Two examples, not the definition.

We use AI to reframe how something is presented, then build that fast, precisely and beautifully. Property is where we're proving it works, not where the idea ends.

  • AI-generated video
  • Paid social campaigns
  • Speed, scale & testing
See the work Book a call

The idea

We don't sell what's there.
We change how it's seen.

Then we use AI to build that new way of seeing it, quickly.

Most problems aren't actually hard. They're just being looked at the wrong way round. A generic listing describes rooms: square footage, a boiler's age, three bedrooms and a garden. None of that is what makes someone want to live somewhere.

People don't buy houses. They buy the Tuesday evening they haven't had yet: barbecue smoke drifting over the fence, the kitchen table where the homework gets done, light coming through the window at the end of a long day. Change how someone sees something and you change whether they want it. That's not a trick, it's the actual job of good advertising, and it holds for almost any problem, not just a house.

Property is where we're proving it. It won't be where we stop.

The method

We build the story, then put it in front of the right people.

Two jobs, one team, one retainer.

The content

We take your existing listing photos and turn them into short, story-led video: golden hour light, a family round a barbecue, autumn leaves on the drive, whatever makes a scroller stop and imagine themselves there. We build this with AI tools, including Higgsfield and Seedance. We're upfront about that with every client. It's how we move fast and keep retainers affordable, not something we hide.

The campaign

A brilliant video going nowhere doesn't sell a house. We run the paid advertising ourselves, across Facebook, Instagram Reels and TikTok, targeted at people actually looking to move in your area. You get one team accountable for the whole job, not a videographer you then have to go and brief a separate marketer with.

The service

One retainer. Today, that's video and advertising.

This is our current stack, not the ceiling. It's what AI lets us do fastest and best right now.

Story-led video

Every active listing turned into short-form video built to stop the scroll, not just document the rooms.

Paid campaigns

Facebook, Instagram and TikTok advertising, managed and optimised by us, targeted at real local buyers.

Monthly reporting

Plain English numbers: reach, engagement and enquiries, so you know exactly what the retainer is doing.

One point of contact

No handing off between a video freelancer and a media buyer. One team, one conversation, accountable for results.

Work

Recent reframes.

A mix of client work and concept reels, not sorted by industry. This is where the range lives as we take on more than property.

Clients

Reserved for the clients who work with us first.

Reframe Studios is new. Rather than fill this space with anything less than the real thing, we're leaving it for the first clients who put us to the test. Their words will go here.

About

Started in the North East, built to go further.

Reframe Studios is founded by Tom, out of the North East of England.

Estate agents are the starting point, not the ceiling. The same idea, that people respond to how something is framed and not just what it is, applies well beyond property. Housing is where we're proving it works, with real campaigns and real numbers, before taking that same thinking further.

Every piece of video you see from us uses AI tools as part of how it's made. We'll always tell you exactly which ones and how. If a fast, affordable way to make people feel something about a listing exists, we'd rather use it openly than pretend the work happened some slower, more expensive way.

Let's put your listings in front of the right people.

Tell us a bit about your agency and we'll be in touch to arrange a call.